Job Title

Digital Account Manager – Creative Agency

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Job Description

Manchester Staff are currently searching for a Digital Account Manager to be based in our clients offices in Manchester City Centre.

Our client is an award-winning PR & Creative agency and this is a fantastic opportunity for somebody who wants to join a successful, established but very much growing business, and progress their career.

As Digital Account Manager you will be responsible for developing and managing digital strategies for clients, helping them achieve their digital marketing goals, including increased online presence and impressions, lead generation and streamlined sales processes.

Skills and experience:

  • Content management of clients’ websites
  • Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
  • Develop a website traffic plan and create goals to meet
  • Oversee day-to-day management of all digital channels
  • Optimise web content SEO as well as usability
  • Maintain effective, cohesive, and engaging brand messaging
  • Update and manage clients’ blogs, e-newsletters, and social media channels
  • Knowledge of a range of analytical tools including Google Analytics and Webmaster Tools
  • Measure and report on the performance of all digital marketing campaigns
  • Partner with advertising and media specialists to increase marketing results
  • Develop and oversee A/B testing protocols and procedures
  • Manage budgets and content distribution to online channels and social media platforms to increase web traffic
  • Monitoring clients’ industries, immersing yourself in their industry news

Requirements:

  • 2 years agency experience in digital marketing/PR
  • Knowledge of HTML and CSS preferable
  • Solid understanding of ecommerce, PPC, SEO & SEM
  • High understanding of social media and website metrics and best practices
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and display advertising campaigns

The Package:

  • £26,000 – £32,000 (dependent on experience)
  • 25 Days holiday + Bank Holidays
  • Duvet Day
  • In-depth training package worth approx £1,500
  • New business Bonus
  • Regular team nights out and incentives
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